Download Sierra’s resume here.

EDUCATION

University of Colorado at Boulder, Boulder, CO                           May 2026

Masters in Media & Public Engagement

Starting January 2025 

American University, Washington, DC                                         May 2024

Bachelor of Arts in Political Science

Community Based Research Certificate; Advanced Leadership Studies Certificate; Women, Policy, and Political Leadership Certificate; School of Public Affairs Leadership program graduate; Cum Laude


ARENA ACADEMY AND PROFESSIONAL DEVELOPMENT

Arena Academy, Remote                                                                            September 2021 & 2023, June 2024

Organizing, Communications, and Management Training Programs

                   

POLITICAL EXPERIENCE

Regional Organizing Director, Colorado Democratic Party, CD-08 CO                        July 2024 - November 2024

Served as the equivalent to a Deputy Organizing Director for Yadira Caraveo’s Congressional race in CD-08.

  • Provided managerial support to a team of 5 FO’s, 4 Community Engagement Interns, & 4 Democracy Summer Fellows

  • Between FOs, Fellows, & Interns 50,000+ Open VPB Recruitment Calls (excluding auto dialer) & 12,500+ total door attempts

  • Empowered 1,183 volunteers to complete canvassing & phone banking shifts, with 450+ returning for a second shift

  • Over 100,000+ doors knocked since onboarded; 87.5% of doors knocked by volunteers; 37K+ knocked during GOTV

  • Liaison between youth groups, college campus stakeholders, & the campaign, 60+ campus volunteers recruited

  • Directed Mobilize SEO’s & Call to Actions; 1,050 sign up conversions with 25% of users signing up for at least one shift

  • Coordinated Mobilize promotion with 679 sign ups from our promoters; led outreach & maintained relationships

  • Liaison between Rep. Pettersen’s team & the campaign, hosting her at two events with over 200+ canvassers


Public Relations Intern, Congressional Hispanic Leadership Institute, Washington, D.C.                  September 2023 - May 2024

  • Spearhead digital strategy, boosting Instagram followers by 8.7% and impressions by 27.8% through 68 targeted post

  • Transform email and LinkedIn communication, leading to a 46% increase in email open rates and significant growth in LinkedIn interaction, including an 11.4% rise in post reactions and a 150% increase in comments


Chief Executive Officer, Youth 4 Beto – Beto for Texas Gubernatorial,  Texas (Remote)                December 2021 - November 2022

  • Curated and strategically published a TikTok video, achieving viral status with over 1.8 million views on the platform

  • Managed 800+ volunteers and their mobilization efforts and orchestrated youth town hall with 50+ participants

  • Designed innovative coalition events for voter registration and volunteer recruitment

  • Streamlined merger with Beto for Texas campaign

  • Led and directed Organizing, Outreach, Social Media, and Research teams

  • Introduced candidate Beto O’Rourke at a rally in Texarkana


Intern and Executive Director of Outreach, Powered by Youth, Texas (Remote)                            March 2021 - December 2021

  • Designed, compiled, and edited the information for liberal-leaning clubs at all 170+ colleges across the state of Texas

  • Coordinated outreach for liberal-leaning clubs at Texas colleges; structured and implemented college outreach plan

  • Managed phone banks involving 20+ College Democrat Orgs

  • Spoke at the NRA Protest in Houston Texas before 2,000+ attendees


PUBLICATIONS

Fall Publishing Fellow, Institute for Youth In Policy, Remote                                            June 2021 - December 2022


SKILLS AND TRAINING

  • Certificates & Trainings: Texas Voters Deputy Registrar; NGP Van Training; CITI Certificate for Social and Behavioral Research

  • Computer Experience: Microsoft Word, Excel, PowerPoint, and Google Drive; Slack; Zoom; Go To Meeting; Youtube