As the Chief Executive Officer of Youth 4 Beto during Beto O’Rourke’s gubernatorial campaign in Texas, I led a significant youth-driven movement that engaged and mobilized over 800 volunteers across diverse initiatives. My strategic approach to digital media culminated in the creation of a TikTok video that achieved viral status, amassing over 1.8 million views, which significantly amplified our campaign’s visibility and reach.
Volunteer Management and Engagement: I orchestrated a comprehensive mobilization strategy that not only increased volunteer participation but also fostered a sense of community and purpose among young activists. This included the successful coordination of a youth town hall, engaging over 50 participants in meaningful political discourse.
Event Planning and Coalition Building: My leadership extended to designing and implementing innovative coalition events that were pivotal in boosting voter registration and volunteer recruitment. These events served as a catalyst for broader community involvement and demonstrated the power of collective action.
Strategic Campaign Integration: I played a key role in the seamless integration of Youth 4 Beto into the larger Beto for Texas campaign. This strategic merger enhanced our operational effectiveness and expanded our impact throughout the campaign.
Leadership in High-Stakes Settings: I had the honor of introducing Beto O’Rourke at a significant rally in Texarkana, showcasing my ability to engage and inspire large audiences. Additionally, I spoke at an NRA protest in Houston before 2,000 attendees, further highlighting my skills in public speaking and advocacy.